LinkedIn has over 575 million users, with more than 260 million monthly active users. Creating a LinkedIn page for your company will provide information about your business, brand and job opportunities for LinkedIn members to view. Here are a few statistics that your business should keep in mind when creating a company LinkedIn page. Company pages that have all LinkedIn Fields filled out, receive 30% more weekly views. Companies that post weekly have higher rates of engagement with their page’s content. Including an image with your post can result in twice as many comments. This increased traffic to your LinkedIn page equates to higher visibility for your brand. Also, remember to use keywords throughout your profile. Keywords can help boost attention from potential employees and business leads. LinkedIn also offers businesses the opportunity to advertise their product or service. You can use a filter to specify characteristics of your target audience like profession, company size, and location. LinkedIn offers your business the opportunity to encounter professionals you would never encounter otherwise. If your business is still unsure of who its target market is, LinkedIn can help you with that. LinkedIn analytics can allow you to glean information about your followers. Your business can see who is reviewing your page, what content your followers are interested in and your followers’ demographics. LinkedIn allows you to build your brand, network with professionals and glean information about your business’s industry, all in one tool. A LinkedIn profile is a must-have for any business owners’ that want to market their business and increase brand exposure. We can help your business build a professional LinkedIn profile that will accomplish all of this. Your business will be able to build brand trust and brand recognition on LinkedIn.